ecch workshop: Writing Cases

2-4 July 2012, AESE, Portugal
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Tutor

This workshop will be facilitated by Michiel R. Leenders and Louise A. Maufette-Leenders.
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View Louise's full profile

Overview

Presented in association with the Richard Ivey School of Business, the workshop aims to help participants write effective cases quickly and develop skills to create a more enriching classroom environment for their students. The framework of the workshop is based on the unique concepts developed by the tutors.

Participants

Writing Cases will be of benefit to a wide audience, including:
  • Experienced and less experienced case writers and teachers
  • Case writers and teachers keen to improve their performance
  • Junior and senior faculty
  • Those from any sector or discipline
  • Supervisors of case teachers
  • Business based case writers.

Programme

Before the workshop

Each participant will be required to complete a pre-workshop assignment. This will involve conducting a field interview with a case contact person and writing the opening paragraph (up to 60 words) for a potential case. During the workshop, each participant will complete a short case based on this interview.

At the workshop

  • What is a case and why use cases?
  • The case difficulty cube
  • The case writing process, including the case origin, establishing leads, data collection etc
  • The case plan
  • Actual field experience
  • Rough drafting of the case
  • Preliminary teaching note preparation
  • Editing the case.

Objectives

Case writers will become more effective and will:
  • Learn to write effective cases quickly
  • Develop the confidence to write their own cases
  • Be able to offer their organisations a better use of resources
  • Learn case writing techniques
  • Develop their own short field-based case
  • Develop their own preliminary teaching note.

Fees

£695/€825 non-residential
Fees include course materials and lunches. ecch member organisations receive 10% discount.

A minimum of one subsidised place for participants in developing countries is available on this event. If your organisation qualifies for our membership scheme for developing countries you may be eligible. Contact the events team for further details.

Discount for attending Teaching with Cases

The annual Teaching with Cases workshop will be held at the same location directly before Writing Cases. A discounted rate is offered to participants attending both workshops:
£1,295/€1,535 non-residential

Venue

AESE, Portugal
w www.aese.pt
AESE is the oldest Business school in Portugal. It has been providing training in leadership and business since 1980.

Accommodation

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Your contact at ecch

Contact us
 
Please contact Kate Cook with any queries relating to this workshop.
 
Kate Cook Kate Cook
Training and Events Manager
t +44 (0)1234 756409
e k.cook@ecch.com
© Copyright ecch, 2012