Cases in
These cases are available free to registered educators at ecch.com by downloading a clean pdf of each case from its record in product search. Click on a case title below to access its record.
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Amazon.com: Marching Towards Profitability Haim Mendelson Philip Meza Topics: Internet; Electronic commerce; Content / viewer monetization |
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BabyCenter Garth Saloner, A Michael Spence, Tyee Harpster and Meredith Unruh Topics: Electronic commerce; Internet; On-line retailing; International expansion; Growth strategy; Entrepreneurship |
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Broker.com Haim Mendelson, Daricha Techopitayakul and Philip Meza Topics: Financial services; Industry analysis; Investment brokers; Electronic commerce; Market segmentation; Organizational change |
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CheckFree Haim Mendelson and Geoffrey Adamson Topics: Electronic commerce; Banking industry; Data processing; Alliances; Accounting standards; Accounts payable |
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Cisco Systems: A Novel Approach to Structuring Entrepreneurial Ventures Garth Saloner, A Michael Spence, James McJunkin and Todd Reynders Topics: Spin-ins; Alliances; Telecommunications industry; Computer industry |
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Disintermediation in the US Auto Industry Garth Saloner, A Michael Spence and Eric Marti Topics: Electronic commerce; Automobile industry; On-line buying services; Industry analysis; Industry structure; value of information |
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E-Commerce Building Blocks Garth Saloner, A Michael Spence, Christopher Thomas and Elizabeth Urban Topics: Electronic commerce; Entrepreneurship; Web professional services firms; Consultants; Internet data service; Venture capital |
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E-Markets 2000 Robert Burgelman, Garth Saloner and Christopher Thomas Topics: Electronic markets; Market analysis; Electronic commerce; Business models; Supply chain; Information technology |
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Gap.com Garth Saloner, A Michael Spence, Katherine McIntyre and Ezra Perlman Topics: Electronic commerce; On-line retailing; Channel conflict; Strategic planning; Strategic implementation |
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HP E-Services Solutions Garth Saloner, Michelle Moore and Cara Snyder Topics: Electronic commerce; Computer industry; Management of change; Strategy formulation; Strategy implementation; Organizational change |
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Karen Brown Garth Saloner, A Michael Spence and Kasey Craig Topics: Electronic commerce; Travel; Business models; Publishing industry |
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NetCustomer: A Global Start-up George Foster, Antonio Davila and Geoffrey Adamson Topics: Globalization; Customer service; Entrepreneurial finance; India; International entrepreneurial finance; Venture capital |
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Nike: Channel Conflict Garth Saloner, A. Michael Spence, Katherine McIntyre and Ezra Perlman Topics: Electronic commerce; On-line retailing; Competitive decision making |
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Online Auctions Garth Saloner, A Michael Spence, Katie Gray, Traie Neist and Geoffrey Adamson Topics: Electronic commerce; Auctions; Internet |
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Pricing and Branding on the Internet Garth Saloner, A Michael Spence and Kostas Sgoutas Topics: Electronic commerce; Pricing policies; Brand management; Customer retention; Customer service |
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QRS Corporation Haim Mendelson and Geoffrey Adamson Topics:Electronic commerce; Information collection and delivery services; Retailing industry; Supply chain; Growth strategy |
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SAP and the Online Procurement Market Garth Saloner, A Michael Spence and Eric Marti Topics: Electronic commerce; Information collection and delivery services; On-line procurement software; Digital marketplace; Growth strategy |
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Searching for Revenue on the Internet: Yahoo! Acquires Overture Garth Saloner and Philip Meza Topics: Internet search engine; Electronic commerce; On-line advertising; Sponsored search |
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Siebel Systems, Inc. Garth Saloner, A Michael Spence and Eric Marti Topics: Electronic commerce; Customer relationship management software; Infrastructure; Software; Enterprise systems; Growth management |
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Tradeweave Garth Saloner, A Michael Spence and David Doctorow Topics: Electronic commerce; Auctions; Information industry; Consumer goods; Demand analysis; Strategy formulation |
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Area De Conservacion Guanacaste William P Barnett, William Durham and Carl Palmer Topics: Environmental protection |
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Ashesi University Garth Saloner and Sean Harrington Topics: New venture; Economic development; Emerging market; Entrepreneurship; Education; University; College; Ghana; Africa; Ashesi |
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Bozeman, Montana & The Yellowstone Business Partnership William P Barnett and Dave Boennighausen Topics: Economic development; Non-profit organizations; Environmental protections Business & society; Economic growth; Business philosophy |
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Creating Qualcomm (A) William P Barnett and Gary Mekikian Topics: Telecommunications; Wireless communication; Technology;Technological change; Standardization; Barriers to entry |
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Databank Garth Saloner and Sean Harrington Topics: New venture; Economic development; Emerging market; Entrepreneurship; Capital markets; Brokerage; Asset management; Ghana; Africa; Databank |
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Endeavor Garth Saloner and Sean Harrington Topics: New venture; Economic development; Emerging markets; Entrepreneurship; Entrepreneur |
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Establishing Network Appliance (A) William P Barnett and Lauren Dutton Topics: Computer systems; Entrepreneurial management; Marketing channels; Organizational development; Strategy formulation |
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Equity Bank (A) Garth Saloner and Bethany Coates Topics: Equity; Equity bank; Microfinance; Kenya; Strategy |
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Facebook William P Barnett, Ziad Mokhtar, Gabriel Tavridis, Mike Harkey Topics: Entrepreneurs; High technology; Networks; Software; Venture capital; World Wide Web |
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Facebook (B) William P Barnett, Ziad Mokhtar and Gabriel Tavridis Topics: Entrepreneurship; Internet; Growth strategy; Product development; Technology |
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Facebook in 2011 William P Barnett and Arar Han Topics: Social media; Digital media; Platform; Valuation; Advertising; Facebook; Social network; Silicon Valley |
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Hand in Hand, India Garth Saloner, Annie Adams, Sarah Garrett, and Whit Keuer Topics: Non-profit organizations; Community development; Women executives; Women in business; Strategic planning; Globalization; Sustainability |
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Kiva Garth Saloner and Bethany Coates Topics: Kiva; Microfinance |
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Montebello Capital William P Barnett and Janet Feldstein Topics: Business growth; Entrepreneurship; Ethics; Valuation |
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Montebello Capital (B) William P Barnett and Brad Wolfe Topics: Acquisitions; Constructive conflict; Employee attitude; Employee morale; Entrepreneurship; Ethics; Growth strategy; Industry analysis; Logistics; Management styles; Negotiations; Partnerships; Risk; Risk management |
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Network Appliance (B) William P Barnett, Jamie Earle, Lauren Dutton and Stephen Henkenmeier Topics: Technology market; Rapid growth |
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Network Appliance (C): The Growth of Network Appliance William P Barnett, Charles A Holloway, Jamie Earle and Jeffrey Eisen Topics: Computer systems; Distribution channels; Entrepreneurial management; Organizational development; Strategy formulation |
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Network Appliance (D) William P Barnett, Charles A Holloway and Jamie Earle Topics: Technology market; Rapid growth |
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Search Fund Study - 2001: Selected Observations and Investor Return Analysis Harold Irving Grousbeck and Christopher S Flanagan Topics: Search fund; Investment; Acquisition; Return |
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Search Funds - 2003: What has changed since 2001? Harold Irving Grousbeck and Mu Y Li Topics: Search fund; Entrepreneurship |
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Search Funds - 2005: Selected Observations Harold Irving Grousbeck and Mike Harkey Topics: Entrepreneurship; Entrepreneurs; Entrepreneurial finance; Leveraged buyouts; Acquisitions |
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Search Funds - 2007: Selected Observations Harold Irving Grousbeck and Sean Harrington Topics: Entrepreneurship; Private equity; Entrepreneur; Search fund; Acquisition; Raising a funds |
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Search Funds - 2009: Selected Observations Harold Irving Grousbeck, Lisa Sweeney, Tjarko Leifer and Aimee Leifer Topics: Search fund; Search fund model; Entrepreneurship through acquisition; Pledge fund; Entrepreneurial acquisition; Searcher; Search fund principal; Search fund entrepreneur; Search fund investor |
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Shonaquip Garth Saloner and Jessica Jackley Topics: Business growth; Business marketing; Entrepreneurs; Entrepreneurship; Growth strategy; South Africa; Health; Family-owned business; Social issues |
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Silkor Laser Medical Center Garth Saloner, Jessica Jackley, Riad Dimechkie, and Carla Sayegh Topics: Business growth; Business marketing; Entrepreneurs; Entrepreneurship; Growth strategy; Middle East; Political risk; Family-owned business |
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SkyStream Networks, INC (A) William P Barnett, Andrea M Higuera and Aimee Noelle Swanson Topics: Broadcasting industry; Downsizing; Entrepreneurship; Equipment; Financing; High technology; Networking; Product development; Silicon Valley |
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SkyStream Networks, INC (B) William P Barnett, Andrea M Higuera and Aimee Noelle Swanson Topics: Broadcasting industry; Downsizing; Entrepreneurship; Equipment; Financing; High technology; Networking; Product development |
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User-Generated Content Systems at Intuit (A) William P Barnett and Sara Gaviser Leslie Topics: User-generated content; Crowdsourcing; Entrepreneurship; Market research; Customer experiences; Product development; Taxes; User contribution systems; Web 2.0 |
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User-Generated Content Systems at Intuit (B) William P Barnett and Sara Gaviser Leslie Topics: User-generated content; Crowdsourcing; Entrepreneurship; Market research; Customer experiences; Product development; Taxes; User contribution systems; Web 2.0 |
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Volantis William P Barnett and Mike Harkey Topics: Telecommunications; Organizational structure; Organizational design; Technological change; Venture capital; United Kingdom |
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Are Current CEOs the Best Board Members? David F Larcker and Brian Tayan Topics: Board members; CEO |
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Berkshire Hathaway: The Role of Trust in Governance David F Larcker and Brian Tayan Topics: Corporate governance; Free case; Management integrity; Risk management; Governance structure |
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CEO Health Disclosure at Apple: A Public or Private Matter? David F Larcker and Brian Tayan Topics: CEO succession; Disclosure & transparency; Free case; Enterprise risk |
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CEO Succession Planning: Who's Behind Door Number One? David F Larcker and Brian Tayan Topics: Corporate governance; Board of Directors; Free case; Disclosure; Succession planning |
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Director Networks: Good for the Director, Good for Shareholders David F Larcker and Brian Tayan Topics: Equity; Equity bank; Microfinance; Kenya; Strategy |
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Do ISS Voting Recommendations Create Shareholder Value? David F Larcker and Brian Tayan Topics: Proxy advisory firms; Institutional shareholder voting; Free case; Stock option exchanges; Proxy voting |
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Financial Manipulation: Words Don't Lie David F Larcker and Brian Tayan Topics: Disclosure; Transparency; Linguistic studies; Corporate governance; Free case; Accounting restatements |
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Fixed or Contingent: How Should ‘Governance Monitors’ Be Paid? David F Larcker and Brian Tayan Topics: Corporate governance; Executive compensation; Executive pay; Fixed or contingent pay; General counsel; Governance monitors |
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A Historical Look at Compensation and Disclosure: Cool and Refreshing! David F Larcker and Brian Tayan Topics: Corporate governance; Disclosure; Compensation; Proxy statements; Free case |
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Leadership Challenges at Hewlett-Packard: Through the Looking Glass David F Larcker and Brian Tayan Topics: CEO succession planning; Board of directors decision making; Corporate governance; Strategy and risk |
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Lehman Brothers: Peeking under the Board Facade David F Larcker and Brian Tayan Topics: Board of Directors; Board structure; Corporate governance; Free case; Regulatory oversight |
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Pledge (and Hedge) Allegiance to the Company David F Larcker and Brian Tayan Topics: Executive compensation; Free case; Equity pledging; Hedging; Equity hedging; Pledging |
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Pro Forma Earnings: What's Wrong with GAAP? David F Larcker and Brian Tayan Topics: Financial reporting; Free case; Non-GAAP accounting; Corporate governance; Financial statements; GAAP; Transparency |
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RiskMetrics: Uninvited Guest at the Equity Table David F Larcker and Brian Tayan Topics: Corporate governance; Free case; Ratings; Proxy access; Proxy voting |
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Proxy Access: A Sheep, or Wolf in Sheep's Clothing? David F Larcker and Brian Tayan Topics: Corporate governance; Free case; Proxy access; Shareholder democracy |
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Scarlet Letter: Are the CEOs and Directors of Failed Companies 'Tainted'? David F Larcker and Brian Tayan Topics: CEO; Board members; Failed companies |
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Sensitivity of CEO Wealth to Stock Price: A New Tool for Assessing Pay for Performance David F Larcker and Brian Tayan Topics: Corporate governance; Free case; Compensation; Risk management; Pay for performance |
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Seven Myths of Corporate Governance David F Larcker and Brian Tayan Topics: Executive compensation; Board of Directors; CEO succession; Say-on-pay; Corporate governance research; Corporate governance; Governance structure; Pay for performance; Corporate governance regulations; Corporate governance best practices |
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Seven Myths of Executive Compensation David F Larcker and Brian Tayan Topics: Corporate governance; Pay for performance; Corporate governance research; Corporate governance practices; Incentives; Say-on-pay; Pay equity; Executive compensation |
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Shareholder Lawsuits: Where is the Line Between Legitimate and Frivolous? David F Larcker and Brian Tayan Topics: Executive compensation; Proxy voting; Shareholder lawsuits; Freecase; Corporate governance; Say-on-pay; Shareholder litigation |
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Sudden Death of a CEO: Are Companies Prepared When Lightning Strikes? David F Larcker and Brian Tayan Topics: Corporate governance; Boards role in succession planning; CEO succession planning |
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Ten Myths of 'Say On Pay' David F Larcker Allan McCall, Gaizka Ormazabel and Brian Tayan Topics: Corporate governance; Say-on-pay; Executive compensation; Shareholder; Executive pay |
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The Resignation of David Sokol: Mountain or Molehill for Berkshire Hathaway? David F Larcker and Brian Tayan Topics: Corporate governance; Free case; Warren Buffett; Insider trading; Berkshire Hathaway; David Sokol |
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The NCAA Adopts 'Dodd-Frank': A Fable David F Larcker and Brian Tayan Topics: NCAA; Governance provisions; Dodd-Frank |
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Tesla Motors: The Evolution of Governance from Inception to IPO David F Larcker and Brian Tayan Topics: Executive compensation; Board of Directors; Tesla Motors; Governance structure; Corporate governance; IPO; Free case; Anti-takeover protections |
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Union Activism: Do Union Pension Funds Act Solely in the Interest of Beneficiaries? David F Larcker and Brian Tayan Topics: Shareholder activism; Freecase; Retirement assets; Union pensions funds; Corporate governance; Proxy process; Shareholder proposals |
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What Does It Mean for an Executive to 'Make' $1 Million? David F Larcker, Brian Tayan and Allan McCall Topics: Corporate governance; Executive compensation; Earned versus realized pay; Black Scholes |
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What is CEO Talent Worth? David F Larcker, Brian Tayan and Usman Liaqat Topics: Executive compensation; CEO pay; Pay for performance; Incentives |
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Angola's Mislaid Billions John McMillan Topics: Africa; Bribery; Business government relations; Petroleum industry; Political systems; Raw materials |
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Hyundai Motor Company in China William P Barnett, Jae-Gu Kim and Mooweon Rhee, Topics: China; Automotive; Market entry; Market positioning; Joint venture; Distribution; Global business; Government regulation |
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Nanosolar 2009 William P Barnett and Sara Gaviser Leslie Topics: Solar power; Cash flow; Solar cell; Efficiency; Plant location; Tariffs; Manufacturing; Green business; Yield management; International operations |
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Netapp and the Challenge of Global Leadership William P Barnett and Sara Gaviser Leslie Topics: Leadership; Sales; Country managers; Cross cultural relations; Decentralization; Direct sales; Partners; Headquarters; Employee empowerment; Market analysis |
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Taobao vs eBAY China William P Barnett, Xiaoqu Luo and Mi Feng Topics: Internet; International operations; Localisation; Market entry; Market share; Revenues; Start-ups; China; Internet marketing |
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The Global Coffee Trade John McMillan and David Hoyt Topics: Commodities; Developing countries; Commodity markets; Economic development; International trade |
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Transparent Markets: Promoting Public Values Through Private Enterprise John McMillan and David Hoyt Topics:Efficient markets; Economic development; Developing countries; Public sector |
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Trench Town Rock: The Creation of Jamaica's Music Industry John McMillan Topics: Economic development; Entertainment industry; Industry structure; Development countries |
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Alex's Lemonade Stand Foundation: Eradicating Cancer, One Cup at a Time Jennifer L Aaker, Sara Gaviser Leslie and Heidy Kwan Topics: Social technology; Fund raising; Internet marketing; Non-profit marketing; Recruitment; Sales agents; Marketing campaigns; Corporate sponsors |
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Amplifying Perceptions: How Jetblue Uses Twitter to Drive Engagement and Satisfaction Jennifer L Aaker, Sara Gaviser Leslie, David Rogier and David W Hoyt Topics: Twitter; Sales promotions; Customer service; Customer relationship management; Customer satisfaction; Internet; Social media; Advertising; Branding |
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Bonobos: Customer Intimacy Through Community Development Jennifer L Aaker and Sara Gaviser Leslie Topics: Internet; Apparel; Social media; Advertising; Branding; Marketing; Customer acquisition; Customer service; Advertising campaign; Customer experience |
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Deals @ Delloutlet: How Dell Clears Inventory Through Twitter Jennifer L Aaker, Sara Gaviser Leslie and Ravdeep Chawla Topics: Twitter; Sales promotions; Sales strategy; Internet marketing; Customer feedback; Customer experiences; Customer satisfaction; Inventory management |
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Dispensing Happiness: How Coke Harnesses Video to Spread Happiness Topics: Jennifer L Aaker, Sara Gaviser Leslie and David Rogiern Topics: Social media; Video; Marketing campaign; Marketing channels; Marketing strategy; Advertising campaigns; Customer experience; Advertising media; Humor |
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How to Tell a Story (A) and How to Tell a Story (B) Victoria Chang and Jennifer Aaker Topics: Communication; Communication in organizations; Conflict; Storytelling |
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Nike We: Design Meets Social Good, Nike We: Design Meets Social Good (B) and Nike We: Design Meets Social Good (Software) Jennifer Aaker, Sara Gaviser Leslie and Ravdeep Chawla Topics: Social good; Athletics; Philanthropy; Customer experiences; Marketing; Design; Internet; Community relations; Employee benefits; Happiness |
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Kiva and the Power of a Story Jennifer Aaker, Victoria Chang and Jessica Jackley Topics: Social media; Technology; Marketing; Non-profit organizations; Poverty; Web technology; Women; Internet; Marketing strategy; Microfinance |
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The Psychology of Happiness Jennifer L Aaker, Carole Robin, Sara Gaviser Leslie, Lisa Schwallie and Ricki Frankel Topics: Happiness; Wealth; Human behavior; Humor; Gratitude; Memory; Meaningfulness; Volunteer work |
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Using Social Media to Save Lives: HelpVinayandSameer.org Victoria Chang, Jennifer Aaker and Robert Chatwani Topics: Social media; Technology; Leukemia; Technological change; Marketing; Web technology; Marketing campaigns; Internet; Marketing strategy; Internet marketing |
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Zappos: Happiness in a Box Sara Gaviser Leslie and Jennifer Aaker Topics: Happiness; Customer service; Business to consumer; Internet; Retail; Improving performance; Job satisfaction; Management philosopy; Employee empowerment; Marketing |
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Environmental Product Differentiation by Hayward Lumber Company Magali Delmas, Erica Plambeck and Monifa Porter Topics: Business policy; Entrepreneurship; Environmental protection |
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Agilent Technologies: Organizational Change (A) William P Barnett, Glenn Carroll and Victoria Chang Topics: Computer industry; Corporate reorganization; High technology; New process; Organizational change; Organizational design; Organizational development; Organizational management; Organizational problems; Spinoffs |
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Agilent Technologies: Organizational Change (B) William P Barnett, Glenn Carroll and Victoria Chang Topics: Computer industry; Corporate reorganization; High technology; New process; Organizational change; Organizational design; Organizational development; Organizational management; Organizational problems; Spinoffs |
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Wind River Systems (A) William P Barnett, Glenn Carroll and Greg Powell Topics: Entrepreneurship; Horizontal organization; Mergers; Organizational change; Organizational design; Software |
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Wind River Systems (B) William P Barnett, Glenn Carroll and Greg Powell Topics: Entrepreneurship; Horizontal organization; Mergers; Organizational change; Organizational design; Software |
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DoubleClick and Internet Privacy David P Baron Topics: Privacy; Internet marketing; Strategy; Legislation; Activists; Information management |
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eBay and Database Protection David P Baron Topics: Databases; Intellectual property; Information industry; Legislation; Copyright; Government and business |
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Internet Taxation David P Baron and Alan Wiseman Topics: Internet; Taxation; Strategy; Legislation; Government policy; Lobbying |
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AOL: The Emergence of an Internet Media Company Robert A Burgelman and Philip E Meza Topics: Internet; Electronic commerce; Broadcast / cable; Management skills; Content / viewer monetization; Non-standard descriptor |
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Eachnet.Com William P Barnett and Peter Lorentzen Topics: China; Emerging markets; Developing countries; International business; Entrepreneurs; Internet |
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Grameen Bank John McMillan and David Hanley Topics: Developing countries; Development banks; Economic development; Entrepreneurial finance; Asia; Social enterprise |
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Hyundai Motor Company William P Barnett, James March and Mooweon Rhee Topics: Automobile industry; Business growth; Business marketing; Expansion; International business Korea |
Stanford GSB faculty work with case writing and research center staff to create a diverse case collection, with many focused on global issues.
The collection covers a wide range of topics including Entrepreneurship, Strategic Management, Social Innovation, Global Supply Chain, and International Business. In the classroom, these cases provide contextual background, connect theory with application, and develop insight.
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