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Teaching Strategy and Entrepreneurship Through Cases

18-19 March 2010, Copenhagen, Denmark

Apply for this workshop
Background to workshop
Participants
Programme
Tutor
Duration
Fees
Accommodation
Venue

Please contact Kate Cook, ecch Events Manager for any information relating to workshops and events.
e k.cook@ecch.com
t +44 (0)1234 756409

Background to workshop

This workshop will explore how effective cases can be in the teaching of strategy and entrepreneurship. Participants will learn how cases can help students make sense of theory. There will be a focus on the importance of studying decision makers as well as analysing strategic decision making. The workshop will identify different types of case materials and how to source them and will include time for participants to experiment with teaching materials they bring with them. There will be an additional half day session for those who wish to explore writing strategy and entrepreneurship cases.

Participants

This workshop will be of benefit to:

Teachers of strategy and related disciplines
Teachers of entrepreneurship
Experienced and less experienced case teachers
Case teachers who wish to refresh their skills
Teachers keen to enhance classroom effectiveness
Junior and senior faculty
Case writers in strategy and entrepreneurship

Programme

Main workshop:

Examining strategy as a set of issues and questions
Supporting entrepreneurship and intrapreneurship
Exploring 'winning' business models
Applying strategic frameworks to real life events
Identifying the contribution of charismatic leaders
Types of cases
Different case teaching techniques
Case class preparation
Discussion of participants' own materials and approaches
Analysis of alternative teaching plan

Additional half day case writing session:

Identifying a good case lead
Sources of case data
Case writing techniques

Tutor

John Thompson

Duration

18 March 09.00h-16.30h
19 March 08.30h-12.00h (including lunch)
Additional half day case writing session on 19 March 13.00h-16.30h

Fees

EUR555 / GBP425
Fee includes course materials, refreshments and lunches.

Additional half day case writing session: EUR105 / GBP80

ecch member organisations receive 10% discount. Participants are requested to arrange their own travel and accommodation.

Accommodation

The following hotels are close by to the workshop venue. Please book your accommodation directly with the hotel.

Hotel Avenue (15 minute walk)
Hotel the Square (20-25 minute walk)
Hotel Ibsen (4 minute train/25 minute walk)
Hotel Imperial (20 minute walk)

Venue

University of Copenhagen
www.ku.dk

With over 37,000 students and more than 7,000 employees, the University of Copenhagen is the largest institution of research and education in Denmark. The diversity of academic environments and scientific approaches is the University's distinguishing feature and strength and it offers more than 200 study programmes in health sciences, humanities, law, life sciences, pharmaceutical sciences, science, social sciences, and theology.