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Start Writing Cases

18-19 December 2008, Edinburgh, Scotland

Please note that this event is fully booked. Please contact Gemma Bluck if you wish to place you name on a reserve list.

Background to workshop
Participants
Programme
Workshop objectives
Tutor
Fee
Venue

Please contact Gemma Bluck, ecch Events Co-ordinator for any information relating to workshops and events.
e g.bluck@ecch.com
t +44 (0)1234 756423

Background to workshop

This practical and intensive workshop will offer a maximum of twelve inexperienced case writers the opportunity to take time out to work on an idea they already have for a case. The skills and knowledge that participants will acquire at this workshop will enable them to develop their case and to identify and prepare additional support material that will enhance the learning experience of their target audience.

Participants

Start Writing Cases will be of benefit to:

Junior or senior faculty from any academic discipline who have little experience of writing cases for teaching purposes
Business based trainers interested in preparing their own materials for employee development
Those who are keen to begin writing cases or wish to enhance their case writing skills

Programme

Before the workshop each participant completes a case template outlining their case ideas to be worked on throughout the programme. Participants bring their case draft and background material to the workshop.

Key issues to be explored at the workshop will include:

What makes a good case
Specifying and achieving clear teaching and learning objectives
Overcoming obstacles to student learning
Identifying and avoiding common pitfalls
Enhancing the learning experience of your students
Tools and techniques for improving the effectiveness of case studies and their delivery
Case evaluation and assessment methodologies
How to publish cases

Workshop objectives

Participants will work on their case draft and prepare a teaching plan and teaching note for presentation at the end of the workshop. In doing so, the principal objectives are that participants will:

Appreciate what makes a good case and the benefits of a teaching note
Develop the confidence to write their own cases
Learn tools and techniques of case crafting to meet learning objectives
Learn how to enhance cases and case delivery
Know how to publish their own cases

Tutor

Trevor Williamson

Fee

EUR685/GBP450 non-residential
Fee includes course materials, refreshments and lunches. ecch member organisations receive 10% discount. Participants are required to organise their own travel and accommodation. If you require some assistance, please contact ecch who will be able to advise you about local hotels.

Venue

Edinburgh Business School
www.ebsglobal.net

Edinburgh Business School, the Graduate School of Business at Heriot-Watt University, Scotland, offers a range of postgraduate programmes in business and management, including one of the most popular on-line distance learning MBA programmes in the world.

In 15 years the Edinburgh Business School programmes have generated over 10,000 graduates in 150 countries.