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ECCHO issue 38, Winter 2007


download a pdf of the current issue of ECCHO (file size:5.5mb)

case features
  • Helping students with cases
    A new book,The Case Study Handbook, opens the door to learning with cases, allowing instructors to focus on teaching the case. The author of the book is William (Bill) Ellet, principal and editor of Training Media Review.
  • Placing corporate responsibility at the heart of future business strategy

case reviews

  • Home delivery the Ocado way: Grocery shopping for busy people

  • Realising a dream: The Club Med case study

  • Analysing consumer behaviour in emerging markets:
    The TiVo case
    The teacher's view

  • Drawing on the lessons
    The student's view

  • Authors talk about new cases:
    A Russian MacDonald's - Fantasy or Reality, StudentCity.com

free case

  • Keppel Offshore & Marine: Riding the Waves of Change
    Download a pdf of this free case at www.ecch.com/freecase

events
  • European Case Awards 2007
  • ecch workshops

tribute
  • Jeffrey A Gray, Director of ecch


case competitions

  • 2007 oikos Sustainability Case Writing Competition

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