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| introduction to the case method |
The mission of ecch is to support and promote the case method of learning. Pioneered in the early 20th Century at Harvard University, it has become the favoured teaching method of most of the world's leading business schools. A process of discussion and analysis, guided by a skilled case teacher, leads class participants to deeper insights into management issues and their resolution. Faculty and students familiar with the case method universally regard it as the most effective and enjoyable way to learn.
Click below to listen to Professor Mark Jenkins, Chairman of ecch and Professor of
Business Strategy at Cranfield School of Management, describe his vision
of the case method and why cases are so successful in management
education.
Finding out more
If you are interested in discovering more about the case method ecch distributes a number of books and articles that provide information and guidance on case teaching, writing and learning. ecch also offers regular case teaching and writing workshops at international locations.
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