ecch - the case for learning



	ecch activities case method training Introduction Open workshops Customised Helping students Forthcoming workshops Tutors Comments Contact Terms & conditions Other case training CPP Introduction About CPP Benefits Who is eligible? Registering Ordering cases Case workshops Members Contact case awards Introduction European Case Awards 2008 European Case Awards Previous awards scholarships Introduction About scholarships Applying Scholarship cases case research Introduction Completed projects case competitions Introduction Other competitions conferences

ecch European Case Awards 2002 in association with BusinessWeek

Overall Winner
EasyJet: The Web's Favorite Airline
Nirmalya Kumar & Brian Rogers, IMD
Ref no IMD-3-0873

Finance
Lernout & Hauspie Speech Products, NV: Financing from Start-up through IPO
Danny Lein and Herwig Langohr, INSEAD & Benoit Leleux, Babson College
Ref no 200-011-1

HRM/Organisational Behaviour
The House That Branson Built: From Counter-Culture To Corporate Culture
Manfred Kets de Vries, INSEAD
Ref no 400-002-1

Marketing
sponsored by the Chartered Institute of Marketing
Baxter (A): A Changing Customer Environment
Sandra Vandermerwe, Marika Taishoff, Imperial College Management School
Ref no 597-039-1

Policy and General Management
Fighting over the Internet: The Virtual Battle Between Amazon.com (USA) and Bol.de (Germany)
Tawfik Jelassi, Euro-Arab Management School & Albrecht Enders, Leipzig Graduate School of Management
Ref no 399-113-1

Production and Operations Management
Xerox: Building a Corporate Focus on Knowledge
Soumitra Dutta, Luk Van Wassenhove, INSEAD
Ref no 600-015-1