ecch - the case for learning



	ecch activities case method training Introduction Open workshops Customised Helping students Forthcoming workshops Tutors Comments Contact Terms & conditions Other case training CPP Introduction About CPP Benefits Who is eligible? Registering Ordering cases Case workshops Members Contact case awards Introduction European Case Awards 2008 European Case Awards Previous awards scholarships Introduction About scholarships Applying Scholarship cases case research Introduction Completed projects case competitions Introduction Other competitions conferences

ecch European Case Awards 1998

Overall Winner
Zantac (A)
Reinhard Angelmar & Christian Pinson, INSEAD
Ref no 592-045-1

Accounting Control & Business Environment
Merton Electronics Corporation
H Lee Remmers, INSEAD
Ref no 196-017-1

Finance
Lyonnaise des Eaux-Dumez
Theo Vermaelen, INSEAD
Ref no 295-029-1

Human Resources Management
Branson's Virgin: The Coming of Age of a Counter-Cultural Enterprise
Manfred Kets de Vries & Robert Dick, INSEAD
Ref no 495-014-1

Marketing
sponsored by the Chartered Institute of Marketing
Haagen-Dazs Ice Cream (A): The Making of a Global Brand
Erich A Joachimsthaler & P Taugbol, IESE
Ref no M-0967-E

Policy and General Management
Nokia and the Cellular Phone Industry
Heather A Hazard, Jakob Fritz Hansen & Claus Groth-Andersen, Copenhagen Business School
Ref no 396-010-1

Production and Operations Management
Friends Provident: Reengineering Customer Services
Soumitra Dutta & James Teboul, INSEAD
Ref no 694-010-1