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ecch European Case Awards 1994

Overall Winner

Andersen Consulting (Europe): Entering the Business of Business Integration
Sumantra Ghoshal, INSEAD
Ref no 392-055-1

Accounting Control & Business Environment
Open Systems and the European Mainframe Computer Industry in 1990
H Landis Gabel, INSEAD
Ref no 191-007-1

Finance
ABB Financial Services (A)
John J Pringle, IMD
(this case has been withdrawn from the IMD collection)

Human Resources Management
Winner
Mitsuhoshi France SA
Susan Schneider, INSEAD
Ref no 492-023-1
Runner up
Borg-Warner Chemicals (A)
Christopher Parker, IMD
Ref no 492-015-1

Marketing
sponsored by the Chartered Institute of Marketing
Winner
Zantac (A)
Reinhard Angelmar & Christian Pinson, INSEAD
Ref no 592-045-1
Runner up
Singapore Airlines: Using Technology for Service Excellence
Sandra Vandermerwe & Christopher H Lovelock, IMD
Ref no 592-014-1

Policy and General Management
Winner
Managing Change in the NHS
Andrew Brown, Manchester Business School
Ref no 391-052-1
Joint runners up
Digital Equipment Corporation International: Competing Through Cooperation
Per Jenster & Francis Bidault, IMD
Ref no 390-047-1
Sony in Poland
Robert S Collins, IMD
Ref no 392-052-1

Production and Operations Management
Winner
Nokia Mobile Phones: Streamlining Logistics to Create Value
Michael D Oliff & Thomas E Vollmann, IMD
Ref no 692-046-1
Runner up
Prentiss Products Europe (A)
Robert S Collins & Michael D Oliff, IMD
Ref no 692-039-1