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| 2010 European Case Awards |
Ceremony Winners Press release
Ceremony
The 2010 annual European Case Awards will be presented at a special ceremony in London, UK on 3 September 2010.
Winners
Click on a case title to view further details and, where available, an inspection copy.
Overall winner Red Bull: The Anti-Brand Brand Nirmalya Kumar, Nader Tavassoli and Sophie Linguri Coughlan London Business School Ref 505-098-1
Special award The Sumantra Ghoshal Award for Excellence in Case Writing London Business School
Economics, Politics and Business Environment Transforming the Global Fishing Industry: The Marine Stewardship Council at Full Sail? Ulrich Steger, Alexander Nick, Oliver Salzmann and Aileen Ionescu-Somers IMD Ref IMD-2-0083
Entrepreneurship The Grameen Bank: Credit as a Human Right Eugénio Viassa Monteiro and Ana Janeiro Dias AESE - Escola de Direcção e Negócios Ref 807-055-1
Ethics and Social Responsibility innocent Drinks: Values and Value Robert Brown and David Grayson Cranfield University School of Management and EABIS Ref 708-041-1
Finance, Accounting and Control Deal Making in Troubled Waters: The ABN AMRO Takeover Didier Cossin and Luc Keuleneer IMD Ref IMD-1-0276
Human Resource Management / Organisational Behaviour Leading Across Cultures at Michelin (A) Erin Meyer and Sapna Gupta INSEAD Ref 409-008-1
Knowledge, Information and Communication Systems Management Apple's iPhone: Calling Europe or Europe Calling? Sandra Sieber, Josep Valor and Jordan Mitchell IESE Business School Ref SI-0167-E
Marketing sponsored by The Chartered Institute of Marketing Ford Ka: The Market Research Problem (A) Markus Christen and David Soberman INSEAD Seh-Woong Chung Singapore Management University Ref 503-082-1
Production and Operations Management Ocado: An Alternative Way to Bridge the Last Mile in Grocery Home Delivery Ken K Boyer Broad College of Business, Michigan State University Mark Frohlich London Business School Ref 602-057-1
Strategy and General Management Nestlé's Globe Program (A): The Early Months Peter Killing IMD Ref IMD-3-1334
Click here to view lists of previous award winning cases by year or by subject category.
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