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2009 European Case Awards

Ceremony
Winners
Press release
Video and photos of the 2009 awards presentation
Director's blog about the awards presentation


Ceremony

The 2009 annual European Case Awards were presented at a special ceremony in London, UK on Friday 25 September 2009. Click to view video and photos of the presentations.


Winners

Click on a case title to view further details and, where available, an inspection copy.

Overall winner
The Evolution of the Circus Industry (A)
W Chan Kim, Renée Mauborgne, Ben M Bensaou and Matt Williamson
INSEAD
Ref 302-057-1

Special award
The Sumantra Ghoshal Award for Excellence in Case Writing
INSEAD

Economics, Politics and Business Environment
MAS Holdings: Strategic Corporate Social Responsibility in the Apparel Industry
Jonathan Story and Noshua Watson
INSEAD
Ref no 206-026-1

Entrepreneurship
Marston Venture Management
John Mullins and Julian Lloyd
London Business School
Ref 806-015-1

Ethics and Social Responsibility
Procter and Gamble PuR Purifier of Water (TM) (A): Developing the Product and Taking it to Market
Margaret Hanson and Karen Powell
INSEAD
Ref no 706-057-1

Finance, Accounting and Control
Infinity Bank (A): Retail Branches and Customer Profitability
Igor Vaysman, INSEAD
Stephen Smyth, Esfren Consulting
Ref no 106-016-1

Human Resource Management / Organisational Behaviour
Expatriation: An American Working in Japan: From the Perspective of the Expatriate, Headquarters and the Foreign Subsidiary
Markus Pudelko
University of Edinburgh Business School
Ref no 405-027-1

Knowledge, Information and Communication Systems Management
Internet Enabled Collaborative Store Ordering: Veropoulos Spar Retailer (A)
Theodoros Evgeniou, INSEAD
George Doukidis and Katerina Pramatari, Athens University of Economics and Business
Ref no 905-033-1

Marketing
sponsored by The Chartered Institute of Marketing
Red Bull: The Anti-Brand Brand
Nirmalya Kumar, Nader Tavassoli and Sophie Linguri Coughlan
London Business School
Ref no 505-098-1

Production and Operations Management
Lufthansa Cargo AG: Capacity Reservation and Dynamic Pricing
Arnd Huchzermeier and Rolf Hellermann
WHU Otto Beisheim School of Management
Ref no 602-029-1

Strategy and General Management
Zara: Responsive, High Speed, Affordable Fashion
Nirmalya Kumar and Sophie Linguri Coughlan
London Business School
Ref no 305-308-1

Click here to view lists of previous award winning cases by year or by subject category.